Overview Contribute to shaping and executing B2B marketing strategies by collaborating with the marketing team to develop and implement innovative campaigns targeting B2B audiences.
Learning Opportunities
- Hands-on experience in B2B marketing on real projects.
- Interaction with marketing professionals and contribution to strategic initiatives.
Responsibilities
- Collaborate with the marketing team to develop innovative B2B campaigns.
- Contribute to creation of targeted content (blog posts, case studies, videos, etc.).
- Analyze B2B market data to identify opportunities and trends.
- Assist in managing B2B client relationships and monitoring campaign performance.
- Contribute to competitive intelligence and SWOT analysis to enhance strategies.
Required Qualifications
- Final-year Master’s student in Marketing, Communication, or related field.
- Passion for B2B marketing with solid understanding of concepts and trends.
- Excellent written and oral communication skills in English and French.
- Ability to work independently and collaborate within a team.
- Proficiency in office tools and marketing software.