Role Overview

• The Data Analyst transforms raw numbers into strategic insights focused on marketing performance and growth.
• You will study traffic, conversion rates, retention, user behavior, and campaign performance to help the company grow efficiently.
• This role is ideal for students interested in data, predictive modeling, consumer behavior, and marketing optimization.
• The internship offers access to real datasets, performance metrics, and opportunities for business-impact research.

Main Responsibilities / Missions

• Performance dashboards: build dashboards with metrics such as campaign performance, conversion rate, and retention funnels.
• Behavior analysis & segmentation: identify patterns such as which users convert, why they drop, and when they engage.
• A/B testing & hypothesis validation: design and run experiments to validate pricing, messaging, design, and content formats.
• Predictive modeling: forecast trends, identify high-intent leads, and predict drop-off points.

Thesis / Project Focus (Thesis-Friendly)

• Key mission proposed: “Data-driven optimization of marketing funnels in digital education platforms.”
• Suitable thesis topics and research directions: funnel optimization, retention modeling, conversion attribution, and predictive lead scoring.

Tools & Outcomes

• Work is expected to produce dashboards, segmentation analyses, A/B test reports, and predictive models with actionable recommendations.
• Hands-on experience with real marketing datasets and exposure to metrics that drive business decisions.

Application

• Apply online: https://lnkd.in/d-PrStHN
• Or send your application by email to Careers@feridaroundtheworld.com with the specified subject line.